How to Get Green Tick on WhatsApp?

Published: March 20, 2024
whatsapp Green tick

WhatsApp is so much more than an instant messaging and document-sharing app. With over 2 billion monthly active users, this platform is a powerful tool for growing your business.

Businesses of all sizes create their own business accounts to sell products on WhatsApp, retain customers, and communicate with them. In this competitive world, how could you do differently to make your brand stand out from the crowd among thousands of your competitors? The straight answer is “green tick” or “verified business.”

Having a green tick beside the business name on WhatsApp is like the cherry on the cake.

Getting WhatsApp green tick verification gives your brand an extra dose of credibility and can also distinguish you from impersonators.

In this post, we’ll cover how to get green tick on WhatsApp, what verification is, and two ways to get that little tick to show your brand as a public figure.

Keep on reading, and let’s dive in!

What does the WhatsApp green tick badge mean?

The green tick badge, also known as the WhatsApp verified sticker, appears next to the account name, which means that the business has been verified with WhatsApp.

Seeing the green verification checkmark next to the brand’s name, users can be confident that they are dealing and communicating with a genuine and authentic brand, not a fake one.

Here, trust plays a vital role in making users purchase a product, and the green tick does its job very well. It feels secure.

WhatsApp is strict about user security to protect their privacy from spam and fake accounts. Therefore, your business needs to pass through a very complex process to be verified and transformed into an Official Business Account (OBA).

Remember, there is no guarantee for a verification badge, and you may also face rejection if your business isn’t able to complete this process.

WhatsApp Business Account vs Official Business Account

Regular Business Account vs Official Business Account

WhatsApp offers different types of accounts and functionality to cater to the needs of both individuals and businesses. Let’s discuss the differences and specifications of both a WhatsApp Business Account and an Official Business Account.

WhatsApp Business Account

WhatsApp Official Account

Regular WhatsApp Business accounts are designed for small and medium-sized businesses to communicate and interact with their customers and provide them with professional services.

Official WhatsApp Business accounts are designed for larger enterprises and organizations with a significant customer base and high messaging volumes. It is used to streamline customer communication.

Features are a business profile, messaging templates, quick replies, labels for organizing chats, and automated messaging.

Access to the WhatsApp Business API, which allows for messaging automation and integration with various platforms, chatbots, and green tick badges

Applying manually for verification through WhatsApp Business accounts can be challenging, and verification is not guaranteed.

Official WhatsApp Business accounts do not have a verification process, and they often have a green verification badge indicating their official status.

Users who use the WhatsApp Business App require access to the Business API to streamline WhatsApp marketing and make it more efficient.

Official accounts already have access to the WhatsApp Business API, which can be integrated with customer relationship management (CRM) systems, chatbots, and other tools for streamlined customer support and engagement.

A business account has limits on sending broadcast messages.

The official account has no limits on how many recipients you want to send a message to.

Benefits of having WhatsApp green tick badge verification

Having a green tick isn’t about your business name looking good and attracting more eyeballs; it’s about credibility, branding, and uniqueness.

Below are certain benefits that you must look at:

  1. Authenticity and trust:In the digital world where scams and fraudulent activities are prevalent, a WhatsApp-verified badge is a straight answer for users that this account is authentic—no bots or fake accounts. "The WhatsApp account displaying the verified badge truly represents the brand’s credibility and trustworthiness.”

  2. Higher engagement rate:Customers love to talk to those who seem genuine and reliable. When they see the WhatsApp verification green tick with your business name, they will likely engage with you. It improves customer engagement rates—that’s a good sign of growth.

  3. Efficient communication:To be verified, you need to have access to the WhatsApp Business API, which provides advanced features to businesses for streamlining their communication and support systems such as messaging automation, personalization, sending bulk messages, etc.

  4. Access to WhatsApp Business Tools:As we said before, green tick verification requires an official business API that comes with handy tools including messaging templates, quick replies, customer segmentation, and more.

  5. Customers can see your business name even if they haven’t saved your number.The most-awaited benefit of a green tick badge comes here. After getting the WhatsApp Business Verification green tick, your potential and existing customers will see your business name instead of an unknown number. This makes it easier for the customers, as they will not need to save the contact number of each business to send a WhatsApp message.

  6. Prevent your account from being banned:When you send broadcast messages on WhatsApp to a large base of customers at the same time, the chances are some users might report the message as spam or block your WhatsApp Business account. On the other hand, when WhatsApp officially verifies your business, it won’t just give you a green benchmark but also prevent your account from getting reported as spam by customers.

    This means WhatsApp has officially verified your business and established the authenticity of your brand.

  7. Leaving a lasting impression:As we said before, a green tick helps your customer see your business name instead of the number, and the verified badge next to it makes the best impression in the user’s mind.

Requirements for a WhatsApp Business verification

Requirements for a WhatsApp Business verification

Instagram is owned by Meta (formerly Facebook) but has separate procedures to verify accounts. Here are some requirements to get your account verified:

  • You must have a WhatsApp Business account (an individual account is currently not allowed).

  • Completing the Meta Business Verification process is a prerequisite for WhatsApp business verification and the green tick badge.

  • Your business must be registered or have a trademark.

  • It is recommended that your business is in Tier 2 or above in terms of messaging.

  • To show the reputation and recognition of your business, it should have at least three organic press releases, not paid, and the brand name should be frequently searched by users.

  • You must enable two-step verification for security reasons or keep a unique 6-digit PIN to add an extra layer of privacy to your WhatsApp Business API.

Most importantly, businesses must have access to business APIs to be eligible for verification.

Note: WhatsApp business verification and the green tick badge may vary depending on the business type and specific requirements.

It’s always best to seek the help of a third-party platform to get access to the WhatsApp Business API and green tick, as getting approval for the API is not a game of chance.

The verification process may take time, and if it gets rejected, you can address the issues and reapply for verification.

If you’ve got an idea of the requirements, it’s time to take action.

How to apply for a green tick badge on WhatsApp?

So, we’ve reached the most anticipated point, and it's time to dive into the verification process and convert your normal account into an official business account (OBA). Here are two key ways to earn a green tick.

1. Using Meta Business Manager

You can start by employing Meta Business Manager to obtain the green tick by yourself. The process can be quite technical and may require a significant amount of time and effort.

Moreover, it is also a cost-free technique, so follow the steps!

  • Make sure your business has met all the requirements and is eligible for verification. After ensuring that, you’ll need to access Meta Business Manager and navigate to WhatsApp Manager.

  • Click on "Overview,” and there you’ll find the phone number under the Account Tools section.

  • From there, you must go to the Profile tab and enable two-step verification for the phone number.

  • Click the ‘Settings’ icon to proceed and complete the essential WhatsApp account details, such as providing a maximum of five supporting links, a parent brand name, selecting your country and language, and other details.

  • At the last step, click the ‘Submit Request’ button.

  • After submitting your request, it will be sent to the review process.

It typically takes 2-4 business days to know if your application was accepted, and if everything is right, you will receive a message about approval.

2. Using the business service provider

Another way to get your business verified is by choosing a third-party business solution provider (BSP). It also provides access to the WhatsApp Business API and makes your verification process faster and more efficient.

How effectively you get a verification badge depends on the trusted and authorized partner you’ve chosen. Consider that they may also charge some fees for providing their services.

Based on your Business Solution Provider (BSP), they may either submit an application for an official business account on your behalf or provide instructions on how to do it independently through their dashboards.

Remember, third-party business solution providers are just responsible if your application gets accepted. Only Meta can decide to award the green tick badge to a business.

WhatsApp verification mistakes to avoid

There are certain mistakes that all companies should avoid at all costs when they try to get the green checkmark on WhatsApp.

  • Don’t be trapped in fraudulent activity

    You can indeed apply for the WhatsApp green tick only with a third-party WhatsApp Business API provider, but there are a lot of platforms online that will attempt to sell you fast and easy WhatsApp verification—these are all scams.

    Make sure you are taking advantage of authorized and meta-partner platforms.

  • Don’t give false information

    There is a manual team that verifies all your business documents and individual identities to decide whether your brand is eligible for verification or not.

    Therefore, ensure that all the information you provide is honest, truthful, and accurate. Giving false information may also cause your account to be banned.

  • Don’t break rules and policies

    Ensure you’ve read the complete rules and policies before applying for a green-tick verification badge.

    Some of the things that may result in your badge being taken away include: copying other brand names, fake contact details, violating the platform’s community guidelines, etc.

Who can apply for green tick verification?

Any business can request the green tick on WhatsApp. Still, if your business doesn’t meet specific criteria, it won’t get approval for the WhatsApp Business API, and unfortunately, it will receive rejection from WhatsApp green tick verification.

Below is a list of some business categories that are prohibited from verification, including:

  • Drugs

  • Tobacco Items

  • Gambling Businesses

  • Alcohol Brands

  • Weapons and Ammunition Businesses

  • Live Animals

  • Adult Products/Services

  • Medical and healthcare products

  • Online dating platforms

  • Cryptocurrency platforms

  • Misleading or fraudulent products or services

Ensure your business isn’t related to any of the above categories.

Key Takeaways

The journey from a business account to an official business account is complicated; it requires investment, notability, and effort.

This was all about how to get green tick on WhatsApp using two simple ways, but it’s not as easy as it seems.

But by following the required criteria and proper guidelines, you can earn that badge in a short time without any difficulties.

Remember, even if you can’t get a verification badge next to your name, that doesn’t mean you can’t get most of the WhatsApp marketing

Chatix, the WhatsApp chat and marketing app, provides seamless features such as messaging automation, broadcast messages, shared team inboxes, abandoned checkout recovery, and more.

💡Check out the best WhatsApp automation tools for business.

Frequently asked questions

1. Can I use the WhatsApp Business API without a green tick?

Yes, you can use the WhatsApp Business API to make your communication and message marketing strategy more efficient, even if you don’t have a green tick badge.

A green tick is only a trust factor that improves our brand's visibility and accessibility, but it won’t affect your performance or functionality.

2. How long does it take to get verified on WhatsApp?

There is no specific timeline mentioned about how long it takes to get business verified. Getting verified on WhatsApp can vary depending on business type and credibility.

However, Meta will verify your business details, press releases, media coverage, and messaging practices, and the process may take several weeks.

Keep in mind that your information should be accurate or legal, and your business profile should meet all requirements to improve your chances of approval.

3. What happens if your application gets rejected?

If your application for verification is rejected, you’ll get a response directly from Meta containing the reason for the rejection. Improve all issues from the previous application and reapply after 30 days for green tick verification.

4. Why should I apply for WhatsApp green tick verification?

When business and customer meet, trust is a major factor that improves their relationship. To create a strong online presence, earning a WhatsApp green tick verification badge is essential to enhance your business’s credibility and trustworthiness.

5. What are the steps to apply for WhatsApp green tick?

Here are a few steps that you need to follow to successfully apply for WhasApp green tick verification.

  • Ensure your business meets WhatsApp’s eligibility criteria.

  • Open the WhatsApp Business app.

  • Go to Settings > Business Settings > Verify Business.

  • Follow the on-screen instructions to complete the verification process.

6. What documents are required for verification?

The required documents for the verification process include a business license, proof of address, and other relevant documentation to verify your business.

However, the required legal documents depend on business type and region.


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