WhatsApp offer messages have open rates above 90% — making them the most effective
channel for getting promotional messages in front of customers who will actually read them.
Here are 8 ready-to-use WhatsApp promotional message templates covering every type of
offer, from limited-time discounts to loyalty rewards to new product launches.
Quick Answer: A good WhatsApp offer message should include the
customer's name, the specific offer (discount amount, deal type, or reward), a clear
deadline or condition, and a direct link to act on it. Keep it under 5 lines so it
reads in full without the customer tapping to expand.
Limited-Time Discount WhatsApp Message Templates
Use this when running a short window sale — weekend deals, 24-hour offers, or
end-of-season clearances. The time constraint is what drives action.
Template 1:
Hello [Name]!
We're excited to offer you a special discount of [discount amount] on all purchases
made this weekend only! 🛍️
Don't miss out on this opportunity to save big.
Visit our store or shop online now! 🌟
Buy One Get One Free WhatsApp Message Templates
BOGO offers consistently outperform straight discounts in conversion rate because
customers feel they are getting more rather than spending less. Use this for
slow-moving stock or to increase average order value.
Template 2:
Hi [Recipient Name]!
Treat yourself to our buy one, get one free offer on selected items.
Grab your favorites now and double the joy!
Offer valid while stocks last.
Visit us today, or shop online! 🛒
Refer a Friend WhatsApp Message Templates
Referral offers turn your existing customers into a growth channel. This template
works best when sent to your most engaged buyers — customers who have purchased
more than once and are likely to advocate for your brand.
Template 3:
Hey [Recipient Name]!
Do you know someone who would love our products?
Refer them to us, and you both get a [discount amount] discount on your next purchase!
Share the love and enjoy the savings. Refer now! 📲
Holiday Season Promotional WhatsApp Message Templates
Holiday promotions work best when sent 3 to 5 days before the event — giving
customers time to plan their purchase. Use a minimum spend threshold to increase
average order value during the promotional window.
Template 4:
Hello [Recipient Name]!
Celebrate the holidays with us and enjoy [discount amount] off on all purchases
over [minimum purchase amount].
Spread the holiday cheer and shop now!
Offer valid until [end date]. 🌟
Sale Announcement WhatsApp Message Templates
Sale announcements sent on WhatsApp reach customers immediately — unlike email
campaigns that peak 6 hours after sending, often after the sale has ended. Send
this at the moment your sale goes live for the highest response rate.
Template 5:
Hi [Recipient Name]!
Our flash sale is now live! Enjoy up to [discount amount] on a wide range of products.
Hurry, the clock is ticking!
Shop now and save big! 🎉
Seasonal Sale WhatsApp Message Templates
Seasonal sales — summer, monsoon, winter clearance — give customers a reason to
buy that isn't just about price. Tying the offer to a season makes it feel timely
and relevant rather than generic.
Template 6:
Hey [Recipient Name]!
Our [season] sale is here and we don't want you to miss out. 🌟
Get [discount amount] off on everything in store — online and in person.
Sale runs from [start date] to [end date]. Shop now: [link]
New Product Launch WhatsApp Message Templates
A launch offer sent on WhatsApp to your existing customer base drives early
sales and reviews — both of which build momentum for a new product faster than
any ad campaign. Send to past buyers in the same product category first.
Template 7:
Hi [Recipient Name]!
We just launched something we think you'll love — [product name]. 🆕
As one of our valued customers, you get early access with [discount amount] off
for the next [X] hours.
Check it out here: [product link]
Loyalty Reward WhatsApp Message Templates
Loyalty messages work best when they feel personal rather than automated.
Acknowledge the customer's history with your brand before presenting the reward —
it turns a promotional message into a genuine thank-you.
Template 8:
Hello [Recipient Name]!
You've been with us for a while now, and we truly appreciate your support. 💛
As a thank-you, here's an exclusive [discount amount] loyalty reward just for you.
Use code [CODE] at checkout. Valid until [expiry date]: [shop link]
Conclusion
Sending offer messages manually to your full customer list one by one is not
practical at any meaningful scale. Chatix lets Shopify stores and businesses send
personalised WhatsApp offer broadcasts to segmented customer lists — past buyers,
high-value customers, or lapsed customers — in one go, with each message arriving
as a personal chat rather than a group message. Set it up once and run every
future promotion from the same dashboard.
Related WhatsApp Message Templates:
WhatsApp abandoned cart message templates |
WhatsApp reminder message templates |
WhatsApp ecommerce message templates |
WhatsApp feedback message templates
Frequently Asked Questions
What is a good WhatsApp offer message for customers?
A good WhatsApp offer message addresses the customer by name, states the offer
clearly in the first line, includes a deadline or condition that creates urgency,
and ends with a direct link to act on it. It should be 4 to 5 lines maximum —
long enough to communicate value, short enough to read without scrolling. Avoid
using all caps, too many emojis, or vague phrases like "amazing deal" that
don't tell the customer what they are actually getting.
How do you write a promotional message for WhatsApp?
Start with the customer's name, state the offer in the first sentence, add one
line explaining the condition or deadline, and close with a direct action link.
The most effective promotional WhatsApp messages are specific — "[discount amount]
off this weekend" converts better than "huge savings available now." Keep the tone
conversational rather than formal, since WhatsApp is a personal messaging app
and formal language feels out of place.
When is the best time to send offer messages on WhatsApp?
The highest open and response rates for WhatsApp offer messages occur between
10am and 1pm and again between 6pm and 9pm in the recipient's time zone — when
people are most likely to be checking their phones. For time-sensitive offers,
send at the moment the sale goes live. For planned promotions, send 2 to 3 days
before the offer ends so customers have time to act without feeling pressured.